Good writing skills will always help you in connecting with your  website visitors.  Here are a few good online writing tips from Amit Varma, an accomplished blogger and journalist. The synopsis of the tips for creating a good online copy are as follows.

1. Keep it crisp.
2. Don’t show off.
3. Ask yourself why you are writing your blog.
4. Who are you writing for ?
5. Add a little of yourself to the post.
6. Be regular – But don’t force yourself.
7. Don’t be scared to try new things.
8. Use proper English.
9. Use links liberally – where ever applicable.
10. Never get personal.
11. Don’t betray confidences.
12. Don’t clutter your page.
13. Use pictures in your posts. It is said, a picture speaks a thousand words.
14. And finally, do it only if it is fun.

[Source : India Uncut]